中级剑桥BEC最新真题精选集第2辑(4)
◇ 本卷共分为 3大题 100小题，作答时间为 140分钟，总分 120 分，60 分及格。
一、阅读 (试题分5部分，共有45道题。题型为多选项搭配题（两部分），多选项选择题（两部分）和错误辨认题（一个部分）。)
一、part one (For each statement(1-7),mark one letter(A,B,CorD)on your Answer Sheet.)
1 单选题
This development is in an area where the potential for consumer spending is the highest in the country.
This development is in an area where the potential for consumer spending is the highest in the country.
2 单选题The partners constructing this centre have been responsible for numerous other developments.
6 单选题Plans for this development have been presented to people who live in the area for comment and approval.
7 单选题This development is being built in an area which has experienced sustained growth over time.
二、part two (For each gap(8-12),mark one letter(A-G)on your Answer Sheet.)
三、part three (For each question(13-18),mark one letter(A,B,CorD)on your Answer Sheet.)
13 单选题
In the first paragraph, the writer points out that
A there is general agreement on the benefits of pioneering products.
B companies are still uncertain about how to market new products.
C most companies prefer to market new products independently.
D there are now guidelines to help those who wish to pioneer.
In the first paragraph, the writer points out that
A there is general agreement on the benefits of pioneering products.
B companies are still uncertain about how to market new products.
C most companies prefer to market new products independently.
D there are now guidelines to help those who wish to pioneer.
14 单选题According to the information in the second paragraph, how do customers approach new products?
- A. A They take some time to develop a liking for the
- B. B They make comparisons with other new product
- C. C They need some persuasion to purchase the
- D. D They consider cost an important featur
15 单选题The writer refers to Walkman and Polaroid because they were
- A. A better than any of their follower
- B. B copied many times by their follower
- C. C quickly accepted by consumer
- D. D designed for a particular marke
16 单选题When pioneering products are promoted, the writer notes that
- A. A a heavy financial investment is require
- B. B a wide variety of advertising methods must be use
- C. C a clear message is likely to be communicate
- D. D a long campaign is usually necessar
17 单选题In the keyboard example, the 'costs' the writer is referring to are concerned with
- A. A the price of the product
- B. B the quality of the product
- C. C the need for user trainin
- D. D the lack of useful informatio
18 单选题According to the final paragraph, the high technology market differs from other consumer markets in that
- A. A it is still a relatively new area of consumeris
- B. B it is not dependent on product characteristics alon
- C. C there are so many different types of product on the marke
- D. D there is such a great demand for high technology product
四、part four (For each question(19-33),mark one letter(A,B,CorD))
五、part five (Read the text below about how consumers decide what to buy.(34-45))
一、part one (For each statement(1-7),mark one letter(A,B,CorD)on your Answer Sheet.)
1 单选题
This development is in an area where the potential for consumer spending is the highest in the country.
This development is in an area where the potential for consumer spending is the highest in the country.
2 单选题The partners constructing this centre have been responsible for numerous other developments.
6 单选题Plans for this development have been presented to people who live in the area for comment and approval.
7 单选题This development is being built in an area which has experienced sustained growth over time.
二、part two (For each gap(8-12),mark one letter(A-G)on your Answer Sheet.)
三、part three (For each question(13-18),mark one letter(A,B,CorD)on your Answer Sheet.)
13 单选题
In the first paragraph, the writer points out that
A there is general agreement on the benefits of pioneering products.
B companies are still uncertain about how to market new products.
C most companies prefer to market new products independently.
D there are now guidelines to help those who wish to pioneer.
In the first paragraph, the writer points out that
A there is general agreement on the benefits of pioneering products.
B companies are still uncertain about how to market new products.
C most companies prefer to market new products independently.
D there are now guidelines to help those who wish to pioneer.
14 单选题According to the information in the second paragraph, how do customers approach new products?
- A. A They take some time to develop a liking for the
- B. B They make comparisons with other new product
- C. C They need some persuasion to purchase the
- D. D They consider cost an important featur
15 单选题The writer refers to Walkman and Polaroid because they were
- A. A better than any of their follower
- B. B copied many times by their follower
- C. C quickly accepted by consumer
- D. D designed for a particular marke
16 单选题When pioneering products are promoted, the writer notes that
- A. A a heavy financial investment is require
- B. B a wide variety of advertising methods must be use
- C. C a clear message is likely to be communicate
- D. D a long campaign is usually necessar
17 单选题In the keyboard example, the 'costs' the writer is referring to are concerned with
- A. A the price of the product
- B. B the quality of the product
- C. C the need for user trainin
- D. D the lack of useful informatio
18 单选题According to the final paragraph, the high technology market differs from other consumer markets in that
- A. A it is still a relatively new area of consumeris
- B. B it is not dependent on product characteristics alon
- C. C there are so many different types of product on the marke
- D. D there is such a great demand for high technology product
四、part four (For each question(19-33),mark one letter(A,B,CorD))
五、part five (Read the text below about how consumers decide what to buy.(34-45))
二、写作 (这部分试题要求考生写两篇作文。)
一、part one (Write 40-50 words.)
二、part two (Write 120-140 words.)
一、part one (Write 40-50 words.)
二、part two (Write 120-140 words.)
三、口语测试 (
口语试题由三部分组成，采取形式为面试，有关商务话题的简短谈话和讨论。
) 一、part one (In this part,the interlocutor asks questions to each of the candidates in turn)
二、part two (In this part of the test,you are asked to give a short talk on a business topic.)
三、Part three (In this part of the test,you are given a discussion topic.)
一、part one (In this part,the interlocutor asks questions to each of the candidates in turn)
二、part two (In this part of the test,you are asked to give a short talk on a business topic.)
三、Part three (In this part of the test,you are given a discussion topic.)